Premier Padel, the global professional padel tour, has announced its plans to expand to the United States in 2025, signaling a major milestone for the sport in one of the world’s key sports markets. This expansion is set to increase the sport’s global presence, attract new fan bases, and create fresh opportunities for players and sponsors in North America. The decision aligns with the recent launch of Padel America by the International Padel Federation (FIP), aimed at boosting the sport’s growth in the region.
In the first half of 2024, Premier Padel achieved remarkable milestones, including hosting 14 tournaments across Europe, the Middle East, and South America. The tour attracted over 350,000 fans and featured historic performances, such as Arturo Coello and Agustin Tapia securing six victories in the men’s competition, while Ariana Sánchez and Paula Josemaría dominated the women’s field with six wins. Off the court, Premier Padel solidified its position by forming strategic partnerships with major brands like Red Bull, Qatar Airways, and Wilson, and completing a merger with the World Padel Tour (WPT).
Additionally, the tour has enhanced its digital footprint, boasting nearly 2 million followers across social media and introducing new digital products, including an innovative website and fan app available in English and Spanish. As the sport continues to grow, fans and players can look forward to more thrilling matches, increased media coverage, and the launch of official Premier Padel apparel from Bullpadel.
The U.S. expansion, coupled with the tour’s recent achievements, underscores Premier Padel’s commitment to advancing the sport globally and fostering a vibrant padel community. With continued growth and support from new partnerships, the future looks bright for Premier Padel and the global padel community.
Tournament details:
- Record breaking crowds with over 350,000 fans attending Premier Padel tournaments
across 14 tournaments in 12 different countries. - Taking padel to new frontiers around the world with stunning exhibition match onboard
the iconic Giuseppe Garibaldi aircraft carrier – moored in the harbour of Genova – as
part of the opening of the Genova Premier Padel P2 tournament reaching millions around
the world. - In the men’s competition, Arturo Coello and Agustin Tapia have recorded six tour
victories this season, closely followed by Ale Galán and Federico Chingotto with five
victories. - In the women’s competition, Ariana Sánchez and Paula Josemaría have won six times
on tour this season, closely followed by Bea González and Delfi Brea who recorded four
straight tour victories in a row earlier in the year. - Following their victory at the Premier Padel Finland P2, Ariana Sánchez and Paula
Josemaría have become the most successful women’s pairing – winning 33 titles
together – breaking the record of 32 titles set by the Alayeto sisters. - They become the third pair with the most titles ever in the sport – equalling Juan Lebrón
and Ale Galán and are two victories behind the pairing of Fernando Belasteguín and
Pablo Lima – whilst Juan Martin Diaz and Fernando Belasteguín lead the way with
well over 100+ career victories as a pair. - Powerful new partnerships are starting to emerge – setting the stage for more thrilling
matches in the second half of the season – as demonstrated by the victory of Juan
Lebron and Martin Di Nenno at the Premier Padel Finland P2.
Off the court highlights in the first half of the Premier Padel season include: - Transformational and high-profile strategic sponsorship and partnership deals
announced with global brands including Red Bull, Qatar Airways, Wilson, Bullpadel,
Playtomic, MejorSet and Mondo. - Full competition clearance and merger with WPT in May, formally establishing the
single unified Premier Padel tour; together with settlement by QSI of all lawsuits
against the players and other stakeholders. - Formation of new Executive Committee of Premier Padel and strengthening of senior
management team with David Serrahima appointed General Manager. - Transformation of tour infrastructure, increasing overall permanent staff from 10 to
over 45 people with further hires in process. - Record amount of prize money for players and major broadcast agreements with the
tour now broadcasting to 242 territories worldwide across 6 continents. - Remarkable growth across all major social media platforms – Premier Padel now
has almost 2 million followers across its digital community and over 1.4 million
followers on Instagram. - Imminent release of official Premier Padel apparel from Bullpadel for players and fans.
- Upgrading of Premier Padel’s digital product and content portfolio with launch of new
innovative website and fan app – in both English and Spanish. - The Premier Padel app can be downloaded at the following links on the App Store and
Google Play and Premier Padel fans can follow developments across Instagram, TikTok,
X, Facebook, YouTube and LinkedIn.
